swingset mafia

Join the brave members of the Swing Set Mafia as they embark upon the ultimate reality adventure. For ninety days and ninety nights these wide-eyed innocents will experience a treacherous odyssey in a world fraught with adversity, debauchery and mediocrity. Cheer them on each week as they fight to overcome the foibles of mankind in their heroic quest to savor the sweet nectar of fulfillment in the garden of typographic delights.

Sunday, February 4, 2007

Right this way...



Walking through downtown Dallas I spotted this sign directing cars to park at West End Parking, to the right. I was immediately reminded of Raef's work. He uses the pointy hand a lot. The serifed typeface adds a sense of authority and promise of safe and sensible parking. It remains legible as the type follows the circular shape. The sign is also concise and recognizable, easy for people driving by to understand quickly.

6 Comments:

Blogger bongo_drummer said...

I agree that it definantly reminds me of Raef's work, especially the Rosewood poster he did, but I really enjoy the use of the symbol here. i'm not sure if it's a webdig or wingbat or glyph, but i know it's found in one of those things and i like how it's used instead of just an arrow. it gives the sign character, and makes it stand out from conventional direction signs.

February 5, 2007 at 11:37 PM  
Blogger schwasted said...

Yea that little finger pointing screams Raef. The fact that its a human hand rather than an arrow gives it a little more of a personal feel i think.

February 6, 2007 at 1:15 AM  
Blogger Pat said...

This is a great example of what happens when a designer works with what would otherwise be mundane signage -- it goes beyond predictability and becomes a wonderful visual icon. Good choice!

February 6, 2007 at 12:56 PM  
Blogger Unknown said...

I think the use of the hand as a directional tool combined with the typeface, which looks like it could be Bodoni, gives it a vintage appeal almost like street signs in America post-world war II or (1950's-1960's maybe?).

February 12, 2007 at 9:18 PM  
Blogger the_paynetrain said...

i do love the pointy hand, and i agree with josh, that the dipiction of an actual pointing hand is much friendlier and human than an geometric arrow. It seems like you are being shown the way by some frienly fellow who stopped to help you out and point you in the righ direction.

February 14, 2007 at 4:07 PM  
Blogger Spank said...

Hands are just more polite than arrows and I think that there is a more personal touch found in this signage than others

February 14, 2007 at 11:42 PM  

Post a Comment

Subscribe to Post Comments [Atom]

<< Home