swingset mafia

Join the brave members of the Swing Set Mafia as they embark upon the ultimate reality adventure. For ninety days and ninety nights these wide-eyed innocents will experience a treacherous odyssey in a world fraught with adversity, debauchery and mediocrity. Cheer them on each week as they fight to overcome the foibles of mankind in their heroic quest to savor the sweet nectar of fulfillment in the garden of typographic delights.

Monday, February 5, 2007

I saw the sign.


So, it seems that a street sign is a pretty obvious choice for "Outdoor Directional Type" - but after considering it, I really think that it's one of the better choices. If you look at a street sign, it's a great example of how very simple, and often limited type, is all that's needed to get the job done. In the instance of street signs, the less text used, the better. When driving down the road, you don't have the time to read a wordy sign. So instead, only a few words are used with very recognizable symbols (like arrows). In fact, words don't even need to be used in some cases (like the yellow sign above).

50 Comments:

Blogger Pat said...

In the future, concentrate on finding examples of well-designed, less predictable solutions in type usage. This blog should be a venue for displaying examples of exceptional design that can generate intellegent discourse about creative and innovative type usage.

February 6, 2007 at 1:29 PM  
Anonymous Anonymous said...

It's not a fabulous example of well designed signage...but I think its interesting how something so simple probably actually took alot of time to design. I look at signs like these everyday and its weird to think of all the thought that someone actually put into them.

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