swingset mafia

Join the brave members of the Swing Set Mafia as they embark upon the ultimate reality adventure. For ninety days and ninety nights these wide-eyed innocents will experience a treacherous odyssey in a world fraught with adversity, debauchery and mediocrity. Cheer them on each week as they fight to overcome the foibles of mankind in their heroic quest to savor the sweet nectar of fulfillment in the garden of typographic delights.

Monday, February 5, 2007

Cool ladies and gentlemen!


I remember seeing these last semester when I visited the Moma, and i just recently saw an article that showed them! Clearly they decided to give these little guys more movement and a less stiff pose...I also like how they picture the evolution from the conventional design to the actual one. :)

4 Comments:

Blogger bongo_drummer said...

I really like this sign because of it's readability, and the way that the figures move slightly from picture to picture. It reminds me of the flip books you made in elementary school, where when you flip them really fast the image moves, but here, if you look across it really fast, it sort of has the same effect. I like this sign because like Platypus's, it's unconventional in it's direction of type. it's not negating speeds, traffic or people, but showing a movement from figure to figure and therefore creating motion which ultimately leads to direct. i really like the concept and the simplicity of it.

February 5, 2007 at 11:33 PM  
Blogger melissa said...

I agree with bongo drummer on how unconventional this example is. Not just because the stiff people are different, but also because we usually dont think about it as directional. Its not pointing to anything, it is labeling the bathroom . But it is very directional in that way because it is so universal, everyone knows the meaning and therefore it draws us to it wherever we go.

February 6, 2007 at 3:56 PM  
Blogger color me cool said...

The guy/girl bathroom logos are some of the most important directional signage. When you gotta go, you gotta go. They're one of the first signs we look for when we get off a plane or drank too much soda during class.

February 9, 2007 at 8:19 PM  
Blogger Unknown said...

I dont really see the directional signage in this example, but I do agree with Jenna on the flipbook feel. I dont know if that thought comes across right away to anyone who sees it, but in a way, I guess you could say it subliminally makes the viewer want to proceed to the restroom?

February 12, 2007 at 9:30 PM  

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