Ahhh....the Reserve
Dang, there's nothing more refreshing after a hard week than a nice 16 ounce can of Fort Worth's own Steel Reserve. Yea right. Well, the can has always stolen my admiration with it's solid steel color, black all-caps san serif type, and large red 211. The type used throughout the can creates a heavy metalic feel. It looks very industrial, which is great in conveying the idea that this lager is very high gravity. It will make you sick, but as Samuel Jackson says, "It'll get ya drunk!"
I included a picture of one i have flattened out so you can see the details better.
posted by schwasted @ 1:26 PM
4 Comments:
This example is really impressive. I like how the 211 is formed into a ligature. The can is very hard, simple and clean looking. I think it has a more confident, industrial feel than other beer cans.
excellent ligature, and looks appealing..i dont even know what kind of drink it is and i want to try it just because of the design..so well done 211..
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I think its funny that you can fool someone in to drinking something so gross by giving it good product design. I really like how the red stands off against the steel and black type. I also like the combination of vertical and horizontal type.
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