swingset mafia

Join the brave members of the Swing Set Mafia as they embark upon the ultimate reality adventure. For ninety days and ninety nights these wide-eyed innocents will experience a treacherous odyssey in a world fraught with adversity, debauchery and mediocrity. Cheer them on each week as they fight to overcome the foibles of mankind in their heroic quest to savor the sweet nectar of fulfillment in the garden of typographic delights.

Thursday, March 1, 2007

Pond St. Grill


I went to get an early dinner here last night because I have no real money but I do have a lot of Play Money (aka Send Home) so I was walking out and I noticed the Pond St. logo...Why is the street lamp so tall? I understand that it symbolizes the "t" but the designer should have shortened the height. Also the placement of the text really conflicts with the base of the sign which has an accidental look to it.

4 Comments:

Blogger enchilada said...

for the sun image or whatever that is too round of a form, and hinders the legibility of the P in pondstreet....and why is there a vine thing on the streetlamp...is that really necessary??

March 1, 2007 at 11:05 PM  
Blogger melissa said...

something i really don't understand is why does TCU have problems like this when they have a graphic design department?! They tried for interpretive type here and made a mess. I agree that a lot of it is very illegible and unnecessary. They need our help.

March 2, 2007 at 3:44 PM  
Anonymous Anonymous said...

good point. I think Pond St. should hand this one over to design focus! This sign has way too much going on! Why is that post so tall?

March 8, 2007 at 4:25 PM  
Blogger color me cool said...

i hate this sign! ha...it is absolutely awful. you don't have to be a designer to know that the pond street sign needs work.

March 8, 2007 at 7:27 PM  

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