good times with interpretive type
Here is a sign i see on the way to the thrift store. It's using the $ as the S in CASH. We've all seen it before. It's not very original, but it's a good example.
And...Here i have another example. I remember driving through Amarillo over break and i saw this sign everywhere in the city. The boots are taking place of the L's. It's part of a project to make the city more touristy; it's saying, "Hey, Amarillo is a fun texas tourist attraction because we have boots in our city's logo." It's kinda cheesey, but i suppose it works because it looks texan and I'll always remember Amarillo for that. Anyway, i didnt take any pictures, but it's the first thing i thought of when thinking of interpretive type. I pulled this off the world wide web. Enjoy.
posted by schwasted @ 6:21 PM
4 Comments:
actually on the first one i don't think it is a good example for that reason. if there are so many of them then it doesn't make it a well thought out design. you can see twenty of these $ replacing S examples just driving into downtown fort worth. but the boots thing is cool. should have left the first example out though.
the boots replacing the double L in amarillo is clever and well done. especially, since it is going for the whole texas appeal to people outside the state..easy read, and a better than the first example of the dollar sign...
It definitely says Texas with the boots and they're are easily read...
the boots are perfect. It doesnt mess with the legibility of the piece! It actually adds to the concept!
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