Historically Speaking...
So Keely and I headed to Dallas today. We probably paid too much for parking. But we witnessed a war protest...these people were so hipped out. It was awesome.
We were walking down the street and I noticed this newpaper stand, in a contemporary setting. The typeface is of gothic influence, dating back to the eleventh and twelth centuries. It's reminiscent of the typefaces used in Gutenberg's invention of the printing press. It works well as a reflection of history; the Dallas Morning News seems to draw authority from the font and credits Gutenberg for the creation that makes the newspaper a lucrative and essential business.
Peace in the Middle East.
posted by color me cool @ 4:37 PM
3 Comments:
I really enjoy this posting because first of all, it's pretty cool how the copy is on the side of a phonebooth, not usually the place i would expect to see a newspaper advertized, yellow pages, absolutely, newspaper, no. I also really enjoy the type used, it gives it a very elegant, calligraphy feel that makes it look sophisticated and knowledgable. i guess it's a cross between elegant typewriter copy that gives it a modern, but elegant feel...mixed with calligraphy created by hand, by an old monk, that gives it the appeal of all-knowing. loves it.
I agree with the the reference toward the old style fonts found in early printed works during Guttenburg's time. I think was very smart to have the house font that is synonymous with old print
i agree with your opinion about the typeface of the Dallas Morning News drawing authority. The choice of a red background supports the aggressive feel of this design.
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